August 22, 2014

  • Chevrolet’s most powerful car ever, the 2015 Corvette Z06, has been assigned a price tag of at least $78,995 including destination.  For that base price, customers get a 1LZ-trim Z06 that comes complete with a supercharged 6.2-liter V8 that makes 650 hp and 650 lb-ft of torque, sent through either a seven-speed manual transmission with rev-matched downshifts... more

August 21, 2014

  • Those interested in a 2015 Chevy Silverado now have a longer list of packages to choose from. Customers can now order the Rally Edition 1 and Rally Edition 2 Silverado, both of which feature a host of cosmetic changes and a few equipment add-ons. The Rally Edition 2 package is fitted to the 2015 Silverado... more

August 20, 2014

  • Adding more gears is one way automakers are combating the fuel economy war, and Chevrolet is making strides with the new Corvette.  Starting in the 2015 model year, all automatic-transmission Corvettes are fitted with an eight-speed unit that has pushed the highway fuel economy up by 1 mpg to sit at 29. That is an... more

August 14, 2014

  • Chevrolet has filed for another electricity-inspired vehicle nameplate, though where it will be used is still a mystery.  ‘Bolt’ is the new name that Chevy has protected, following in the footsteps of the Volt and Spark. An entry-level Volt model seems to be the most likely candidate for the new name, effectively splitting the Volt into... more

August 11, 2014

  • McCann has promoted Mat Bisher to the role of executive creative director. Bisher, previously group creative director, will have responsibility on McCann's global Microsoft account as well as New York's Jose Cuervo business. Bisher first joined McCann in 2005 as senior art director, and was instrumental in developing its winning Microsoft pitch. Prior to joining McCann, he was an art director at BBDO New York. At McCann, he has also worked on clients such as Verizon Wireless, MasterCard, Chevy...

August 4, 2014

  • Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.Among the new releases, Chevy wants you to "Find...

July 25, 2014

July 24, 2014

  • Die-cast car maker Hot Wheels has taken one of its latest toy cars and blown it up into a life-size version, complete with a Chevy V8.  A collaboration between Hot Wheels and LucasFilm has resulted in an all-new lineup of Star Wars inspired toy cars, one of which the company decided to make into a... more

July 21, 2014

  • The next-generation Chevrolet Malibu is shaping up to be one stylish sedan. The 2016-2017 Malibu has been spied testing sporting some major style changes. The familiar split-grille can be found up front and while the camouflage is designed to conceal the shape of the vehicle, it appears the hood will slope downward more aggressively than... more

July 17, 2014

  • There’s an unannounced change heading to the 2015 Chevrolet Volt. The 2015 Chevrolet Volt’s battery will be a 17.1-kWh unit, which is a slightly larger capacity than the current battery has at 16.5 kWh. The Volt originally launched in December 2010 with a 16.0-kWh battery that gave it a 35-mile all-electric range or 94 MPGe.... more

July 7, 2014

  • On Monday, General Motors finally turned one of the most hotly debated sports sponsorship deals of recent years into an advertising reality by launching a video that celebrates the Chevrolet's "Bowtie" logo succeeding AON as Manchester United's match-shirt sponsor.The nostalgic 60-second spot by Chevy agency Commonwealth shows club legends and supporters singing their "Glory, Glory, Man United" fight song as they march down to Old Trafford football stadium.Along the way, we see the fans putting...

June 27, 2014

  • The National Chevy Corvette Museum has decided to keep part of its car-eating sinkhole intact, as it has proven to be a popular attraction among visitors. Although it cost the museum a hefty sum in damages, they are making it back thanks to a spike in attendance numbers, which are up 59 percent year-over-year. This... more

June 26, 2014

  • Chevrolet Canada is now helping new Corvette Stingray owners get the most out of their sports cars. Owners of a 2014 Corvette Stingray can now attend the two-day program at Ron Fellows Performance Driving School for $1,000 which is a savings of $1,500 from the standard rate. The performance driving curriculum is at Spring Mountain... more
  • The current-generation Chevrolet Camaro is nearing its end, so what can we expect in the future? As the American muscle car category heats up with the all-new Ford Mustang and new Dodge Challenger SRT Hellcat, Chevy has its work cut out to ensure its next-generation Camaro can compete. For starters, Chevy will follow in Ford’s footsteps by adding... more
  • Ram has just unveiled the new ProMaster City, the last of the big three to bring out a small cargo van. The ProMaster City will take on the Ford Transit Connect and the new Chevy City Express in the battle for delivery company supremacy. Based on the Fiat Doblo, the ProMaster City is a front-wheel... more
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10:41am August 22-5:00 GMT