http://media.cadillac.com - Cadillac today revealed the next chapter of “Dare Greatly,” the brand’s rallying cry for reinvention, with four new commercials airing during the 88th Academy Awards. The powerful new directive, titled “Don’t You Dare,” reflects the brand’s evolution as it continues to expand, elevate, and innovate with new products.
http://news.pickuptrucks.com - People choose large pickup trucks or SUVs for specific reasons such as hauling, towing or moving lots of people and gear. But there may be another reason to invest in these vehicles, which could save you a good chunk of money in the long run.
http://www.forbes.com - Cadillac is coming back to The Oscars to evolve its brand, grabbing the official automotive sponsorship of the 88th Academy Awards just as it did the 87th. But this time General Motors' luxury marque is backing up its one-year-old "Dare Greatly" slogan with two new vehicles that represent what the brand has been talking about.
http://www.wheels.ca - Fast charging is expected to give electric vehicles a big boost, especially with the next generation of EVs, starting with Chevrolet’s Bolt – promising a range of up to 320 kilometres.
http://www.autonews.com - When Tesla's state-by-state battle to sell cars directly to consumers ran into opposition in Indiana, the lobbyists on the other side were from General Motors, not dealers.
http://adage.com - Cadillac is coming back to the Oscars Sunday night in a big way, airing four new commercials that will account for four minutes of ad time on the ABC broadcast. And the GM brand -- which holds exclusive vehicle advertising rights during the broadcast, according to the brand -- has arranged for some of the attending celebrities to be dropped off in Cadillacs.
http://www.freep.com - Cadillac will continue its brand rebuilding effort tonight (Sunday) at the Academy Awards telecast with a series of ads.
http://www.freep.com - The sporty rear-drive Opel GT has a 145-hp 1.0L turbocharged three-cylinder engine. It weighs less than 2,200 pounds.
http://www.carscoops.com - Being one of the stars at the 2016 NAIS, the Buick Avista Concept was praised by many and GM received requests to offer a production version.
http://www.automobilemag.com - NHTSA has failed to live up to its promise to make safety improvements to the way it handles defect investigation, an audit from the US Office of Inspector General (OIG) reveals. Particularly with regard to training and staff oversight, NHTSA has fallen short of its earlier promise to improve its internal safety procedures.